Fundraising

What Gets Us at Pitchdrive Excited About Startups

Written by

Lotte Geldermans

Published on

November 24, 2021
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At Pitchdrive, we often get asked what makes us lean in when we meet a startup. The answer rarely lies in where a company stands today. At the pre-seed and seed stage, most startups are still evolving. What excites us is the direction you’re moving in, the ambition that drives you and the belief that you and your team can shape the future of your industry.

We don’t just invest. We build alongside founders. That is why we look for energy, vision and resilience.

The Power of a Dream

Every great startup begins with a clear vision. We pay attention to founders who can tell a bigger story, who understand the role they want to play in the world and the impact they aim to create. At this stage, ambition matters more than flawless execution. A strong vision acts as a compass that keeps the team on course through uncertainty and change.

Around 34% of startups fail because they never reach product–market fit. Products may evolve and business models may shift, but a compelling vision keeps everyone focused on the long term.

Teams Willing to Go to War Together

Once we are drawn in by the dream, we look closely at the team. Startups are long journeys that demand endurance. The people behind the idea are just as important as the idea itself. We look for complementary skills, trust and determination.

Founders who have already faced challenges together give us confidence that they can handle the inevitable ups and downs. Research supports this. Startups with co-founders are more likely to succeed than solo ventures, and team breakdowns are among the most common causes of failure. That is why we invest time in understanding the people behind the pitch.

Obsession with the Problem

We are drawn to founders who are deeply committed to the problem they are solving. This kind of focus sustains a team through setbacks and changes in direction. When founders truly care about their users’ pain points, they keep learning and adapting. Even failed attempts become valuable lessons that move the company forward.

Building together

Building Together

One of our core beliefs at Pitchdrive is that we build with founders. Strong partnerships work best when there is trust, alignment and a shared mindset.

We look for teams that want more than capital. Founders who value strategic partners they can learn from, challenge and rely on. Working together closely reduces the risk of mismanaged resources, misjudged markets or internal misalignment. It also speeds up learning and sharpens execution.

A Sense of What’s Possible

Exceptional founders understand how their industry is changing. They can explain the technological, cultural and regulatory forces that shape their space and identify where new opportunities lie.

They make a clear case for their right to win. This can be through unique data, a novel approach, a cost advantage or a disruptive business model. They also think early about scaling, defensibility and long-term growth. Connecting today’s reality with tomorrow’s potential makes a pitch stand out.

The First Signals

Even at the earliest stages, early signs of momentum matter. This can be initial user engagement, smart experiments that reveal insights or early indications of healthy unit economics.

These signals do not have to be perfect. What matters is that they show founders who learn quickly, use capital wisely and build evidence step by step. Nearly 30% of startups fail by running out of cash. Disciplined experimentation improves those odds.

Resilience Above All

Resilience is often the decisive factor. The startup journey involves uncertainty, setbacks and constant adaptation. Founders who stay grounded in their mission and keep pushing forward increase their chances of success.

Only about one in ten startups succeed long term. When we meet a team with vision, chemistry, focus and grit, we know we are looking at something special.

Why We Lean In

At Pitchdrive, pitch decks and financial models are only part of the story. We get excited about founders who dream boldly, act decisively and stay committed to solving meaningful problems.

If that sounds like you, we want to hear your story. When the dream, the team and the obsession align, the future gets built. Together.

Is your startup also a disruptive venture? Sign up now with Pitchdrive!

We're always looking for new partners and investment possibilities:

🌱 Pre-seed and seed stage (ticket size €250k-1M)
🏎 Highly product and scale driven
🇪🇺 European focussed
🕸 Industry agnostic

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